Lewis Francis, Jr.
1010 Parker St.
Falls Church, Va. 22046
technical/creative strategist and problem-solver, specializing in user-facing
newmedia technologies with an emphasis on creative risk management.
Keywords: team-player, usability, graceful-degradation, broadband,
knowledge management, best practices, evangelist, mentor.
in: Macromedia Director, Flash, Dreamweaver,
Fireworks, SoundEdit 16 II, Deck II, Screentime Cinemac, Equilibrium
Debabelizer, Adobe Photoshop, Premiere, Discreet Cleaner, Bare Bones
BBEdit, Bias Peak Audio, Microsoft Word, IEAK, Netscape CCK, Adaptec
Toast, Aladdin Stuffit InstallerMaker, Hypercard , Opcode StudioVision,
Win OS, Palm OS, QuickTime, QTVR, Real, Windows Media, Shockwave, Flash
Player, Beatnik, iPix.
Familiar with: Macromedia/Allaire HomeSite, Freehand, Fontographer,
Microsoft Excel, Powerpoint, Adobe Acrobat, Illustrator, GoLive, FileMaker
FileMaker Pro, InstallShield, ResEdit, Apache, Perl, Python, JSP, Java,
MSQL, XML, XHTML.
Francis, Falls Church , Va.
at a world-class interactive agency provided me with extensive experience
in both developing and directing award-winning newmedia projects for
CD-ROM, dynamic web, kiosk, and streaming media formats for a variety
of Fortune 500 clients, experience I am now able to offer on my own.
Recent and ongoing clients/projects include:
Media, for whom I provided
trouble-shooting, optimization, and cross-platform best-practices consulting
on a CD-ROM project for the Peace Corps. Following the successful first
run of 50k copies, the Peace Corps has contracted Threespot to produce
a second run of 100k copies.
a startup for whom I am developing web-enabled persistent rich-media
interface architecture for their proprietary product line.
Director of Media Technologies
Inc. Washington, DC
April 1997-October 2001
Formerly Magnet Interactive Communications, LLC, AKQA
is an interactive agency that provides a complete range of communications,
brand and media strategy, advertising, new media and technology solutions.
closely with CEO, CTO, VP of Technology and VP of Programming to determine
technology goals and directions for the entire company.
closely with VP of Creative, Director of Media Services and the creative
group at large in translating creative ideas and goals into implementable
closely with Quality Assurance and disparate groups with differing
agendas to ensure a focus on quality, usability and the appropriate
use and behavior of technology.
as the primary authority on creative and technical risk management
for matters concerning client-side applications and multimedia, assessing
the parameters of given problems and recommending appropriate solutions
and best practices.
or acted as technical director on projects for the following clients:
Accenture, Sprint PCS, WorldCom, Boston Scientific, Dupont StainMaster,
Ryan Partnerships, Harley-Davidson, Kelloggs, Conservation International,
Nissan/Infiniti, Mayo Clinic, Discovery Online, Univision, Chiat-Day,
Energizer, Bank of America, Radisson Hotels, Oral-B Kids, Crayola.
the company and clients abreast of new web and multimedia technologies
through authoring or managing demos, writing white papers, mentoring
team members, leading seminars and participation in sales pitches.
and led the Magnet Interactive Styleguide group, an interdisciplinary
and interoffice effort at formulating and evangelizing web and CD-ROM
knowledge base effort by authoring various technical reference documents
aggregating my research and the experience of the technical and design
staff from across the company.
new client-side multimedia technologies; when deemed ready for prime
time, evangelized their appropriate use to clients and team members
and assisted in planning and debugging implementation issues across
multimedia development applications including authoring platforms,
graphics editing and format conversion, digital audio/video capture,
tools. Analyzed impact to production flow for quality improvements
and cost savings. Made recommendations and managed rollout of such
tools to various departments.
source code repository of all Macromedia Director and Flash-based
projects, ensuring the easy repurposing of code elements and realizing
savings of 50 to 75% in development costs for new but similar projects.
and led the development of a technology demo, sales tool and product
concept consisting of a customizable desktop application and back-end
system that utilized Internet connectivity to accomplish a variety
of useful tasks. Such tasks ranged from custom content delivery, messaging
and the gathering of technographic, survey and feedback data to behavior
tracking and lead qualification.
and led the development of the Software Intelligence Gatherer, the
working name for a custom distributed data capture and reporting system
for web site audience technographics analysis and CRM solutions.
and managed initiative to aggregate, analyze, and share within development
groups standard web server logging data collected from our many clients
hosted sites in commercial hosting facility on a quarterly basis.
as Technical director for the award winning Kellogg's Pop-Tarts' Pop-Trivia
site which showcased an interactive multi-user simulation of a pop
culture trivia game show featuring Macromedia's Flash, Shockwave,
and the Multiuser Server products interfacing with a Java servlet
and an Informix database back-end.
closely with IT and Programming to help properly install, configure,
maintain and debug web based applications such as web, proxy, and
multiuser servers, database and Java servlet engines.
closely with IT to configure, manage and maintain the audio and video
edit and capture facilities.
company's continued participation in beta testing new products from
Macromedia, Apple, Microsoft, Terran Interactive, Electrifier, Netscape,
Mozilla, Beatnik, Adobe, Real and others.
Senior Technical Director
Interactive Technologies, LLC
Jan. 1996-April 1997 Washington, DC
A division of Magnet Interactive, MIT provided APAT, Research and
IT services to other Magnet divisions.
APAT (Advanced Products and Technologies) group with three direct
reports. This group was tasked with researching, evaluating and developing
new web technologies with a primary focus on extending authoring tools,
Java, and a proprietary video compression codec based upon wavelet
as technology consultant for web development teams from Magnet Interactive
Communications on projects for Kellogg's, Mercedes Benz, DeBeers,
Häagen-Dazs, American Greetings, Harvard Business School, Snickers,
Sony, Matchbox, Digital Equipment Corp.
as Technical Lead in the development of the award winning National
Geographic Online web site. Interfaced with client, team members from
production and design, external consultants and contractors to determine
requirements and opportunities. Managed programming team of seven
to develop a rich, CD-ROM like online environment and provide custom
content management tools.
developing company standards and guidelines for web and CD-ROM development
and taught internal classes on web and multimedia development practices.
company's continued participation in beta testing new products from
Macromedia, Apple, Microsoft, Netscape, Adobe, Real, and others.
Technical Facilitator: Edutainment
Interactive Studios, LLC
March 1995-January 1996 Washington, DC
of Magnet Interactive, MIS developed award winning CD-ROM and other
as liaison between client, senior management, producers, designers
and the programming staff to insure that technically sound CD-ROM
products were completed on time and within budget.
evaluated multimedia technologies and authoring tools and determined
technology direction for the Edutainment division as well as the company
as a whole.
all technical staffing requirements for Edutainment group projects
including hiring and selecting contractors.
abreast of industry developments and disseminated relevant information
to Edutainment staff.
company's participation in beta testing new products from Macromedia,
Apple, Microsoft, Adobe, and others.
Time/Life, IBM, World Book, Virgin Interactive, Microsoft, and Dow Jones
Interactive Studios, LLC
March 1994-March 1995 Washington, DC
Magnet Interactive Studios developed award winning CD-ROM and other
Programmer for the multi-award winning multimedia CD-ROM title Beyond
the Wall, Stories Behind the Vietnam Wall.
cross-platform multimedia CD-ROM development solutions to be used
company wide, including database access, environmental adaptation
and video encoding standards.
with producers, writers, quality assurance and designers to create
specifications, test plans and schedules.
or worked on projects for clients including MCI, Macromedia, Wells
Fargo, Discovery Channel, and Compuserve.
Music Company, Inc.
Oct. 1985-March 1994 Springfield, Va.
Veneman Music provided professional music, sound, and recording equipment
to national and local acts and studios. Recently acquired by Guitar
led in monthly sales figures.
for pro recording, digital audio editor, software, musical instrument
and sound reinforcement sales & support.
held: Keyboard Manager, Pro Sound/Recording Manager, and Software/Digital
Western Community College, Roanoke, Va.
courses in Radio and TV Production Technology.
Interned at Threshold Recording, Roanoke Va.
composition and recording. I am a published recording artist with two
LP/CD releases on the Berlin label Dossier Records and numerous releases
on both German and US artist compilations. Photography,
digital film / video and other digital and interactive arts. Handheld
and wireless computing. Collecting and
refurbishing "antique" computers.
Enjoying the great outdoors, mountain on
and off-trail hiking, biking and camping, fossil collecting, and nature
watching. An overarching interest in the
sciences, especially astronomy and archaeology. Volunteering
at my children's schools.