October 2, 2002

Death of a Meta tag Salesman

Caught this story on /. this morning. Two articles on the end of the usefulness of keyword meta tags; An End to Metatags (Enough Already, Part 1) by Traffic.com's Andrew Goodman, and the answering Death of a Meta Tag by Search Engine Watch's Danny Sullivan.

The take away is that expending energy on creating the perfect meta keyword tag has become a pointless exercise, with only one major search engine—Inktomi—still paying any attention at all to this much abused method of increasing listings rank.

Posted by Lewis Francis at October 2, 2002 9:16 AM

so what are supposed to use for search engine titles then?

Posted by: Lukewarmsteak at June 28, 2006 5:24 PM

Some search engines still recognize the description tag but your best bet is to have a useful and descriptive page title.

Posted by: Lewis Francis at June 28, 2006 6:51 PM
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